BUSK IN LONDON GOES CONTACTLESS
Our partners and Mayor of London initiative Busk in London have made life easier for their buskers, by now accepting contactless cards.
Thought to be a world first, the visitors that enjoy the Market’s buskers everyday will now have even more ways to show their appreciation, using contactless to give a set amount to the performer. Implemented by Busk in London and iZettle, the card readers are connected to an app, allowing the busker to receive a pre-chosen amount without having to stop playing.
Charlotte Campbell, a full-time busker, was one of the first to trial the scheme, saying “If street performers like myself don’t adapt to the cashless society we are edging towards, we’re at risk of becoming a dying art. It’s has already had a significant impact on the contributions I’ve received. More people than ever tap to donate whilst I sing, and often, when one person does, another follows.”
Already rolled out to performers across London, the scheme is also looking to incorporate chip and pin soon.