And if you don’t know, now you know. 20 years after Biggie’s untimely death, The Notorious B.I.G.’s designer label Hypnotize will be bringing a little bit of Brooklyn to Camden Market. For one weekend only, Biggie fans and the fashion forward will be able to get their hands on exclusive, designer merchandise: everything from t shirts to bombers to bags and accessories.

PLUS guests will also get the ultimate Instagram moment: a selfie in the iconic Biggie throne in a pop up inspired by the streets of NYC. There will also be music supplied by London hip hop group Livin' Proof.